12.14.10

Congrats to our client LockerLookz on their like so totally awesome exhibit at the Fall Toy Preview in October.

LockerLookz is a great example of tween marketing that reaches its target with stylish designs and an appeal to tweens’ desire for self-expression.

LockerLookz was formed by two mothers of tweens who discovered that there were very few available options for school locker decorations and very little time to decorate lockers during the first few hectic back-to-school days.

So they developed a coordinated system of easy-to-install locker décor that tweens can mix and match to come up with their own individual looks.

The LockerLookz website gives tweens a design tool that lets them preview the various combinations of wallpaper, carpet and accessories to come up with the perfect look for their locker.

Their exhibit was also fun and engaging, with real lockers bedecked with sample designs.

OMG, it totally rocked!!!!