The #SPis40 celebration continues. Sometimes the client is ourselves, and boy, can we be demanding. One of our favorite self-promotions was our 10th anniversary sweatshirt, which began a tradition of creatively utilizing our logo in self-promotional materials, particularly those that could be worn with pride by our clients and our colleagues. We celebrated with an iconic picture on the iconic McKinney Avenue Trolley that ran right outside our Uptown office. A lot of people have come aboard and off board since, but if you look closely you can spot a few SP stalwarts who haven’t aged a day since!