12.12.11

MoneyGram Money Transfer

SullivanPerkins partnered with PR firm mm2 on a microsite for MoneyGram that educates consumers on common wire frauds.

To demonstrate just how much money is “hot wired” out of peoples’ wallets each year, we created the Fraud-O-Meter, which presents a real-time count of the number of dollars lost to wire fraud in the US this year.

The site also has our “Wire or Liar” quiz. Take it yourself, and see how you do in a series of hypothetical situations, some of which are common scams that result in millions of dollars stolen each year through wire fraud.

MoneyGram’s goal: to keep their customers’ wire experiences from being barbed by fraud. Check out the microsite and the press release.